1
The best way to help you, is to understand your business goals and the results you want.
You don’t even have to fill out a form – cause quite frankly, who has time for that?
2
Now I know what you want I pull together a high-level plan outling the steps and team to help you reach your marketing goals.
3
You like the approach and say yes! We sign an agreement so we’re clear on who does what. You pay a 50% commencement fee to get going.
(I may or may not do a little happy dance).
If you haven’t worked with a freelancer or marketing team before make sure you check out the steps below.
It will help you know what to expect and what you need to be ready for.
In our first call we chat about what you need so we can quickly work out whether we’re a good fit for each other.
Covering everything we talked about in the call.
When you accept the quote you receive a welcome pack outlining the scope, an indicative timeline and a briefing document.
Technology makes working together a breeze.
I use Zoom for Video calls, Mobile calls, Plutio Project Mangagement, Rounded App Accounting, Canva and Microsoft Products.
When money hits my account (50% up front, or full payment for jobs under $1000) we're ready to get started for real.
I may or may not do a happy dance.
It's official. We're doing this.
Together we work through the details of your brief. Honing in on your goals, customer insights and messaging.
You may be asked to provide:
- insights into your business
- supporting information
research (yours or credible sources)
- who your competitors are
- client stories or testimonials
- images
I know you’re probably thinking ‘this is why we hired you, we don’t have time for this’.
But, trust me. The more detail and information I get upfront from you, the better result you’ll get.
Awesome briefs = better results
Every successful project starts with research.
- customer personas
- publicly available research
- statistics
- customer survey results (or reviews)
Once I have everything we need and we've agreed a direction it's time for me to do the work. Mostly it will be me. But sometimes I call in the experts for things like Websites, Graphic Design or Advertisting.
Once first drafts have been created, we review, edit and refine the details within the project. All copywriting quotes include up to 2 rounds of free revisions.
Once we’re all happy with you’ll be asked to pay the final invoice.
No original files or artwork will be released until final payment is made.
Expect to be asked how it all went. I'll ask for a review or recommendation at the end of the project, that you'll see on places like this website. Thanks!
Show up in a way thats true to you, consistent and builds customer trust.
Never get stuck on what to talk about with clear content themes and ideas to implement.
Update your website with Google friendly website copy that not only helps you get found, but it converts too.
You can stand out for the right reasons on LinkedIn. LinkedIn is the place for professionals. But are you really tapping into it’s full potential? Whether you’re a seasoned thought leader or just starting your journey, showing up on LinkedIn the right way can make all the difference. Let’s unpack what ‘showing up’ looks like
Marketing has changed. Are you ready? My marketing predictions for 2025. Geez marketing is changing at a fast pace. It’s hard to keep up. There’s new fancy tools, new ways of doing things and everyone, and I mean everyone has an opinion on what marketing you should be doing. One minute, the strategy you’ve relied
Customer Personas can be super helpful for your marketing strategy, but only if you know how to create and use them effectively. Often, people whip up these detailed personas and then … nothing. They sit on the shelf because they are too lyrical and don’t answer the questions you have about marketing. Let’s change that. What’s
Punch above your weight You don’t need a giant budget to market your service business. But you do need to spend time and energy to stay visible, keep your clients happy and have another way to get new clients. If you’re looking to stretch your marketing dollars further, these five low-cost marketing strategies can help you
Create the content your client’s need to get to YES.
Ever been burnt by a failed business collab? Here’s what to look for in your next partnership.
It’s quite simple. Everything on the site has been created, written or produced for Marketing Goodness visitors and customers. It’s not ok to copy, reproduce or re-purpose content on the site for gain.
The images I use are either taken by Marketing Goodness or licensed to me. Using them in other ways means artists don’t get paid properly. And we don’t want that. If you need help or want to use my content in your business, please reach out to me. I’m happy to help, for a fee of course.
I acknowledge, honour and pay respects to the Gadigal and Wangal peoples of the Eora Nation, and to their elders past, present, and emerging. I give thanks to the traditional owners of the land on which I live and work.
Copyright ©2022 Marketing Goodness
ABN 43 764 296 427
Website Cookies Policy
Marketing Goodness Terms & Conditions
